WEBINAR
A Match Made from a Unified Platform: Marrying Analytics to Deliver More Powerful Results
Presented by Ameex & Sitecore
January 28, 2021
10:00 AM CT (11 AM ET) | 1 Hour
About This Webinar
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You've invested advertising dollars. You've upgraded your technology. But why aren't you getting conversions?
In this webinar, you will learn why global enterprises and fast-growing brands should consolidate their multiple sites and systems and build a unified platform for better analytics and business intelligence to orchestrate personalized experiences to increase engagement and conversions. Also, discover how a unified digital platform has generated powerful results across multiple brands for a global national financial company.
Join Joe Cicman, Sr. Analyst at Forrester, Jill Grozalsky, Senior Product Director at Sitecore, Ranga Srinivasan, CTO and Co-Founder of Ameex Technologies, and Ken Lowenberg, Director of Digital Marketing at Ameex Technologies as they discuss how a unified platform built on Sitecore can deliver powerful results.
In this webinar, you’ll learn:
- The Cycle of Conversion – unified platform, better comprehensive analytics, stronger business intelligence, and stronger engagement strategies.
- Sitecore differentiators for a powerful multi-site architecture delivery platform.
- The advantage of unifying Sitecore Experience Analytics with Google Analytics 360.
- How unified platforms can help deliver a deep personalized experience?
- How Ameex implemented a unified platform for a global national financial company and delivered business intelligence?
Speakers
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Joe Cicman
Sr. Analyst, ForresterJoe helps eBusiness professionals assess, improve, and optimize B2B and B2B2C eCommerce technologies and strategies. He helps organizations to understand how to deploy the economics of digital commerce that unleash best-in-class outcomes.
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Jill Grozalsky
Senior Product Director, SitecoreJill Grozalsky is an award-winning digital marketer and expert in personalization, user segmentation, testing, and comprehensive marketing strategies. She helps to bring products from concept to commercialization, communicating feature value, and use cases for Sitecore platform.
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Ranga Srinivasan
CTO & Co-Founder, Ameex TechnologiesRanga Srinivasan is the CTO and Co-Founder of Ameex Technologies and its subsidiaries. He is a strategic visionary heading a 600+ strong team to help global brands deliver personalized, omnichannel content, and product user experience to their customers.
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Ken Lowenberg
Director of Digital Marketing & Technology, Ameex TechnologiesKen has 15 years of non-profit management experience with expertise in digital strategy, marketing, communications, partnership development, and celebrity engagement victory. He is a digital platform strategist and intuitive digital visionary.
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