DIGITAL WORKSHOP
5 ways to Increase Traffic to your website for e-commerce growth!
During this interactive workshop, you will self-assess your brand’s e-commerce presence using simple tools, techniques, and metrics to baseline your brand’s current reach and impressions to find opportunities for improvement and growth.
Presented by Ameex
July 20th, 2021
11 AM EST|2 Hours
About The Workshop
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Commerce today is extremely competitive - we all know that. Being visible to the right audience and making sure your brand is easy to find for potential customers gives you a competitive edge and is the first step to increasing conversions and growing your brand. Ameex’s Workshop on Increasing Traffic will cover the metrics to measure this digital presence and tools and strategies to use for improvement.
In this FREE workshop you will learn how to:
- Learn what digital presence is, how to measure it, and how paid and organic strategies can yield immediate improvements
- Use industry standard tools to analyze your SEO, paid media, advertising, social media, UX and campaign performance to benchmark your brand’s digital presence today
- Learn how to interpret the results of these tools to take relevant action to improve
- Learn how these various factors directly impact traffic to your site
- Learn common practices and strategies brands use to improve these metrics
After this workshop you will be able to:
- Continually use these tools to self-assess your sites
- Self-analyze opportunities for improvement
- Identify gaps in digital presence
- Create action plans to improve shortcomings
Our goal is to enable you with the tools to self-assess for long term growth – this workshop will be a hands on and interactive experience.
Our Trainers
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Vimalan Thygarajan
Director – Digital TransformationVimalan has 20+ years of IT experience in Retail and eCommerce industry working with few of the top 10 retailers in the US. He has led digital transformation journey and omni-channel initiatives for multiple customers. He is passionate to make a difference in lives through digital transformation.
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Matthew Dewoskin
Digital Marketing Team Lead – SEO SpecialistMatthew has 10+ years of SEO & Content Strategy experience and has worked with clients ranging from major CPG brands to local 'mom n pop' businesses. Matthew is completely comfortable working in the Google Zoo, and evangelizes for Schema markup, Core Web Vitals, and any other aspect of search that can help a website grow.
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Ravi Ranga
Data Scientist & Commerce Growth SolutionsRavi is a data scientist and works closely with digital experience solutions that leverage AI & ML technologies. He aims to create outcome driven solutions based on inferences derived from data.
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